Where Is Your Audience? What Social Platform Is Best For You

You know social media platforms allow you to connect with people, but not all social platforms are the same. You may enjoy using one platform over another personally, but is this the best platform for your business. You must know where your audience is, and what social platform is best for you. You don’t have to be present on every…

Google Posts – A Path To Social Success In 2020

All businesses want to be found on Google for relevant search terms, and estate agents are no different. Therefore, it makes sense to play by Google’s rules and to give Google what they are looking for. More and estate agents realise the importance of Google My Business (GMB). Google, like all sites and platforms, would prefer to keep users on…

How To Make Video Less Scary In 2020

You know video content is crucial, and as an estate agent, video content provides your audience with what they want to see. You must give your audience what they want, and whether you are showcasing a property or your services, video content is effective, efficient, and it gets results. However, we know many people are worried about creating video content.…

Thought For The Day – Your Personality Wins Clients

Most clients want an estate agent with experience, with local knowledge and with a good track record. However, even if someone narrows down their options to agents who match this criterion, they will still have a lot of professionals to choose from. There are a lot of great estate agents and agencies operating today. This may be good news for…

How To Promote Your Estate Agency: Balancing Bashfulness and Boasting

When it comes to promoting your estate agency business, you know you need to be seen and heard. This is a highly competitive marketplace, and you have plenty of rivals, even if you operate in a small, local area. Many people have a preconceived idea about estate agents and their self-confidence levels. There is a lot to be said for…