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Estate & Letting Agents: Do you really need web portals?

The importance of web portals in the property market has been well-known for many years, but in 2019, an increasing number of estate and letting agents are questioning the value for money in these platforms. With some agents paying more in web portal subscriptions than they do in rent for their premises, there is a need for estate agency industry…

Agent Media: 50 Marketing Ideas for your Estate and Letting Agency

We know that many estate agents require assistance in reaching out to their audience or engaging with clients, and therefore, we are happy to present 50 marketing ideas for estate agents. From all of us here at Agent Media we hope these ideas help your Estate and Letting Agency flourish. 50 Marketing ideas for your Estate and Letting Agency: Analytics…

Don’t use social media or content for your Estate and Letting Agency

You’re probably bored with the number of people telling you to use social media and create great content for your estate and letting agency. This style of advice often goes in one ear and out of the other. It may be that standing apart from the crowd is more effective, helping to differentiate your agency from other firms. If you…

Social Media Posts Estate Agents Should Avoid

Social media is fantastic and many estate agents have engaged their clients in an effective manner. However, for all the benefits of social media, it is fair to say that there are negative aspects to the platform. Engaging with criticism or dealing with trolls can be difficult, but there is also the fact that many estate agents don’t help themselves…

Build Your Brand And Persona Through Social Media & Content Marketing

Having a strong and recognisable brand and persona is important for all businesses but if you are an estate agent, it is essential. Given the importance of property moves and the sums of money involved, vendors and buyers want to find the best professional for their needs. This means savvy clients will research options in their local area, they will…