Estate Agents: What’s the difference between custom audiences and Interest targeting Facebook adverts

Facebook adverts are a fantastic way for estate agents to connect with likely clients. Your audience is on Facebook, and these ads offer a cost-effective way of reaching people. The reason Facebook ads are cost effective is due to the targeting capabilities. You don’t have to waste money talking to a large expanse of people, many of whom have no…

Different Type Of Facebook Adverts An Estate & Letting Agent Can Use

With Facebook ads offering estate and letting agents an opportunity to target their exact audience, it is easy to see why so many professionals in the property and rental market are keen to capitalise on this option. However, if you are new to Facebook ads, the process can seem overwhelming. Of course, it doesn’t have to be this way. By…

Increase Valuation Enquiries Using Facebook Lead Generation Adverts Using Guides

In a competitive market, estate and letting agents need to work hard to connect with prospective clients. There are many ways you can create awareness, but if you want to really connect with your audience, you need to consider what they are looking for. By offering services that your audience is interested in, and which is of benefit to them,…

Explained: Facebook Advertising Targeting For Estate And Letting Agents

There are more than enough statistics regarding Facebook users to convince you should use this platform, but you don’t even need to dig that deeply. A simple look around lets you know how many people use Facebook. Therefore, as an estate or letting agent, you want to be where your audience is, and this means you need to be on…

Importance Of Using Facebook Groups For Your Estate Agency

Estate agents need to find ways to stand apart from other agents and to make themselves appear to be the natural choice for vendors, buyers, landlords and tenants. Of course, on top of the problems that we are experiencing this year, estate agents have a raft of challenges and issues they must overcome to be a success. Some of the…